Customer Acquisition & Retention - An Optimisation Guide 2023

We are excited to introduce our comprehensive guide, 'Enhancing Customer Acquisition and Retention - The Optimisation Handbook 2022/3,' in collaboration with Lucidworks.

Numerous UK retailers aim to achieve heightened success in 2023 through a dedicated emphasis on two fundamental pillars: customer acquisition and retention. By giving precedence to these critical aspects, retailers have the opportunity to not only broaden their customer outreach but also fortify lasting and loyalty-centered connections with their customers.

Within this guide, you will uncover invaluable insights tailored to enhancing the efficacy of specific customer segments and marketing channels. Furthermore, you'll be able to benchmark your performance against industry averages.